Meet the Founder
Sean Freitas
Performance Strategist | Health Optimization Expert | Founder of Fortify HP
Sean Freitas is a leading authority in human performance and the visionary behind Fortify. With decades of experience coaching elite athletes, founders, and executive teams, Sean bridges the gap between science, strategy, and sustainable success.
His methodology blends cutting-edge performance tools, physiological data, and high-level accountability—resulting in measurable breakthroughs in resilience, cognition, and physical output. Sean’s commitment to individualized protocols has earned him the trust of championship athletes, C-suite leaders, and health-driven organizations across the globe.
Why Clients Choose Sean’s Team
At Fortify, we don’t offer one-size-fits-all coaching. We deliver elite-level, evidence-based performance strategies tailored to the person, not the trend. Every coach on Sean’s team is hand-selected, deeply trained in the Fortify framework, and aligned with the core mission:
to transform health into a competitive advantage.
Clients choose Fortify because they’re ready to stop guessing and start optimizing—with a team that understands what’s at stake at the top.